Custom AI automation
Less copying, chasing and checking. We connect your tools and build workflows around the way your business actually runs.
- Document & data processing
- Enquiry routing & assisted replies
- Connected reporting & operations
We automate repetitive work to save your team time and reduce costs.
One team, from the first conversation to the working solution.
01 / WHAT WE DO
AI is useful when it solves a real problem. We start with the process, choose the right tools, and build something your team can use.
Less copying, chasing and checking. We connect your tools and build workflows around the way your business actually runs.
From the first useful version to a working product. Full-stack applications shaped around your customers.
Distinctive websites and commerce experiences that make your offer easy to understand and buy.
Technical SEO and useful content that help the right people discover what you do.
02 / SELECTED WORK
Two different founders. Two different challenges. A closer look at the decisions, the builds and the outcomes.
Explore the case studies
2×sales in 3 months · reported resultCommerce / Medusa / SEO
Moving a clothing brand from WordPress to a custom Medusa shopping experience, with SEO built into the brief.
6 monthsfull-stack product developmentFull-stack product / Food tech
A six-month full-stack build connecting meal planning and grocery shopping for users in Switzerland and France.
03 / THE BUSINESS CASE
Before adding AI, make the cost of the current process visible. Use your own numbers to explore where a focused build might help.
A starting point, not a promise
About 43 hours back each month.
Find your first opportunity Illustrative estimate: weekly hours × 4.33 × hourly cost × time saved. Excludes implementation and running costs. Recovered capacity is not necessarily cash saved.04 / HOW WE WORK
A direct conversation with the people doing the work. Clear scope, useful feedback and a solution your team can take forward.
We map the repetitive tasks, tools and handoffs. Together, we choose a problem worth solving.
We define the scope and success measures, then test the riskiest assumptions with a focused prototype.
We design the experience, develop the solution and connect it to your existing systems.
We test real scenarios, document the workflow and agree how support and improvements will work.
Start with the task your team is tired of doing by hand.
Work directly with Nikhil, Founder of Nick Creatives.05 / FIELD NOTES
A practical guide to choosing a workflow worth automating.
Read the article 02 COMMERCELessons from SHBT’s move from WordPress to Medusa.
Read the article 03 PRODUCT DEVELOPMENTWhat Kaddie Kitchen shows us about building around a real need.
Read the articleBEFORE WE START
No. Bring us a repetitive task, a slow handoff or a process that costs too much time. We can help map it and decide whether AI, conventional automation or a simpler process change is the right fit.
We start by reviewing your current systems and their integration options. The proposal identifies what can connect, what needs custom work and any limitations before development begins.
We agree the approval points with you. Sensitive actions can require human review, and exception handling should be part of the workflow from the start.
Yes. Our work includes custom web applications, e-commerce, website design and SEO. SHBT and Kaddie Kitchen show two examples of that delivery.
We quote against an agreed scope: the workflow, integrations, complexity and ongoing support. Start with a conversation and we can identify a useful first phase and its budget.
LET’S CONNECT
Bring us your idea, your bottleneck or the process you want to improve. Pick a time for an online consultation through our Calendly calendar.
Open Calendly in a new tab